January 30, 2026

A youth-led Media and Information Literacy (MIL) Awareness Flashmob & Rally was successfully organized in Biratnagar on 19 December 2025 by हामीEngineer’s with support from Center for Media Research – Nepal (CMR-Nepal) and Engineers Without Borders Nepal – Purbanchal University (EWBN-PU) to promote responsible media use and combat the growing problem of digital misinformation.
The program began at 7:00 AM from Bargachhi Chowk, followed by a rally passing through Durga Chowk and concluding at the Purbanchal University School of Engineering (PUSOE). The campaign featured energetic flashmob performances, street role-plays, and public awareness rallies at key public locations.

Through creative performances and real-life misinformation scenarios, students highlighted the dangers of fake news, the importance of fact-checking, and the need for responsible social media behavior. The activities attracted strong public attention and encouraged open discussions on digital literacy. The rally reached over 500 members of the public along the route.
The campaign successfully enhanced youth confidence, strengthened institutional collaboration, and contributed to raising awareness about Media and Information Literacy in eastern Nepal, proving the power of creative, community-driven advocacy.


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